Opportunity

Outdated Cybersecurity Is Stalling Innovation

A technological revolution termed “The 4th Industrial Revolution” is underway. 111 billion lines of new software code are being produced each year. By 2021, the rise of 5G and IoT will triple the number of devices connected to the internet to 25 billion.

This digital reliance introduces an increased attack surface and the potential for a massive number of vulnerabilities. Cybercriminals are exploiting an increasingly popular threat vector that embeds malware in commonly shared file types used in day to day activities. Current cybersecurity efforts are ineffective in today’s complex environment primarily due to inadequate solutions that are being circumvented by highly sophisticated cyber attacks.

Experts expect the cost of cybercrime to total $6 trillion globally by 2021. 

Cybersecurity efforts …

are ineffective

%

Of enterprises employ at least 6 different security vendors

Average annual cybersecurity budget for enterprise

%

Of enterprises are unprepared to handle rise in cyber threats

Incidents compromised information in 2018

Existing Solutions

Exploited by Unknown Threats

Antivirus

Unable to detect unknown threats

Easy to evade

Limit workplace productivity

Cannot eliminate human error

Antivirus use static detection methods that rely on signatures present in a database of “bad actors”. If code is known to be malicious, antivirus products can detect it and delete/quarantine. Any unknown threats not already present in the “bad actor” database will evade the antivirus signature scan and go undetected.

Sandbox

Costly, slow & resource heavy

Easy to evade

Limit workplace productivity

Cannot eliminate human error

Sandbox defenses simulate threats under a set of virtual environments. However, it is impossible to simulate 100% of scenarios. With innovative evasion techniques, cybercriminals can make sandbox defense system ineffective. Although sandbox defenses are able to detect some unknown threats, they are costly, slow and are becoming easier to evade.

Employee Awareness Training

Does not detect any threats

Creates extra work for employees

Reduces, but cannot eliminate human error

Awareness training and phishing simulations assist employees in being able to better recognize phishing attempts. These computer software simulators emulate the different kinds of emails, websites and techniques that are commonly used as deceptive tools. By training employees, these products strive to improve the human element in cybersecurity. Human error is not completely eliminated.

Market Opportunity

 Develop an innovative approach that eliminates human error

and protects against unknown threats.